Projects/XO 1.5 Media Effort: Difference between revisions

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== What is the XO 1.5 Media Effort? ==
== Project Title & Shipment Detail ==


The XO15ME is an effort started by me, Tiago Marques, to help create the media buzz that will be necessary for the new XO 1.5, if and when a G1G1 takes place.
'''Name of Project:''' XO 1.5 in Portugal (http://wiki.laptop.org/go/Projects/XO_1.5_Portugal)


== Goals ==
'''Number of Laptops (or other hardware) You Request to Borrow:''' One XO 1.5, one XO 1.5 HS.
Loan Length — Not sure for the second unit, perhaps less than a year.


To inexpensively advertise the new laptop as a viable alternative to the legions of laptops currently being sold, to a highly targeted audience that will be very interested in contributing to the project.
Helping the media provide important feedback of what might be improved if there is interest in reaching a bigger audience in the consumer market.


== Team Participants ==
== How? ==


The first place to start divulging information is the Silicon Madness website[http://www.siliconmadness.com], my two year old hardware news and reviews website that gets 30k visitors per month currently, being often linked by bigger names in the computer hardware media.
'''Name(s) & Contact Info:''' (include all email addresses & phone numbers)
The next step is to try and get other important, bigger websites to cover the XO 1.5 in more detail than ever before for the XO-1, starting by sites like Phoronix, a linux targeted hardware website, Anandtech, PC Perspective, Xbitlabs, etc. Phoronix, being a site covering Linux software, is full of developers and contributors that will be worth showing the new machine in full detail.
The new machine, being able to boot not just the Sugar desktop but also a full Gnome environment, becomes an appropriate alternative to most netbooks on the market than the XO-1 ever was.
I'd like to personally explain how an XO differs from the regular Windows install in things like Gnash vs Adobe Flash, why this is so and how to help the prospective user to be informed about how easy it is to fix this before they even have an XO. It is important to show that the XO 1.5 can be used for much that netbooks do today but with a bigger battery life and a daylight readable display, among other things. Suspend resume in ~150ms is something quite unknown in the media and it's something sure to raise some eyebrows.
Showcasing the XO 1.5 running software like Hulu, Youtube and HD videos of major importance, if everything is able to run smoothly.
Being green is also something to pursue and the XO 1.5 excels at that.


== Published Posts ==
Tiago Marques - www.tmarques.com/contact


*[http://www.siliconmadness.com/2009/10/olpc-xo-15-beta-2-version-available-for.html OLPC XO 1.5 B2 Available For Contributors]
'''Employer and/or School:'''
*[http://www.siliconmadness.com/2009/12/xo-15-preliminary-battery-life-tests.html XO 1.5 Preliminary Battery Life Tests]
*[http://www.siliconmadness.com/2009/04/olpc-announces-gen-15-hardware-via.html OLPC Announces XO 1.5 Hardware Specs]
Self employed & student


== Contacts ==
'''Past Experience/Qualifications:'''


Tiago Marques - www.tmarques.com/contact
Academic scholarships for working with Linux. Currently administrating one Linux web server and working on web development.


== Objectives ==

'''Project Objectives: '''

Showing among political parties that have strongly opposed the distribution of the Classmate PC from Intel, sold as the "Magalhães" laptop(please see http://iniciativa-magalhaes.com/).
The Classmate was attributed to a national computer builder without a public contest and has gathered much criticism from the media and the political opposition. The XO 1.5 would be a viable alternative and a cheaper one. No alternatives have been show up till now and 500k laptops have been deployed.
I'm unsure of the success of this due to the current economical climate in the country, but if there's will to continue with the initiative, the XO 1.5 would be very well positioned to replace the Classmate. I have some extra XO-1s but they are too slow to provide an impact given the classmate's superior performance compared to the old unit.


== Plan of Action ==


''' Plan and Procedure for Achieving the Stated Objectives: '''

Sending the laptops to the two more socialist political parties in Portugal that have expressed concern over the Classmate project long term goals, including dependence on Microsoft software that has been shipping with all machines.
I would need help from OLPC representatives on this, by providing information and a direct contact with the people involved with the current Portuguese project of laptops for children (http://iniciativa-magalhaes.com/).


== Needs ==

'''Why is this project needed?'''

It would be great to have a cheaper machine for the kids here in Portugal. They frequently brake the fragile classmate, which is not ruggedized enough.

'''Locally?'''

See above.

'''In the greater OLPC/Sugar community?'''

More deployments. Contribution

'''Outside the community?'''

To enhance awareness. To improve the first experience through a better software distribution.

'''Why can't this project be done in emulation using non-XO machines?'''

Need to show running hardware.

'''Why are you requesting the number of machines you are asking for?'''

The XO-1 is too slow to cause an impact on the current project. There is need to show a machine with similar performance but better ruggedness and daylight readable screen.



== Sharing Deliverables ==

'''Project URL—''' http://wiki.laptop.org/go/Projects/XO_1.5_Portugal

'''How will you convey tentative ideas & results back to the OLPC/Sugar community, prior to completion?'''

N/A

'''How will the final fruits of your labor be distributed to children or community members worldwide?'''

If it goes well, it may spur development of Portuguese translated software that may also benefit a further deployment in Brazil and other Portuguese speaking countries. Given the good relationships between the two countries, a successful deployment here may create interest from the Brazilian leaders.

'''Will your work have any possible application or use outside our community?'''

Cheaper, better built laptops for children in Portugal.

'''Have you investigated working with nearby XO Lending Libraries or Project Groups?'''

I'm the only one lending in Portugal. http://wiki.laptop.org/go/XO_PT/Library



== Quality/Mentoring ==


'''Would your Project benefit from Support, Documentation and/or Testing people?'''

Yes, from some of the decision makers in the country. Would be a great feedback.

'''Teachers' input into Usability?'''

If successful, feedback will surely arise from the deployment.

'''How will you promote your work?'''

By contacting the political parties directly.

'''Can we help you with an experienced mentor from the OLPC/Sugar community?'''

I'd love to get some help for questions that may arise about bringing a deployment here.


== Timeline (Start to Finish) ==

'''Please include a Proposed timeline for your Project life-cycle:'''

Shipping the laptops the month I get, as soon as they are available. Since we're in mid august and everyone is in vacation, that would mean handing them in September or October.
I expect feedback by December.

'''Specify how you prefer to communicate your ongoing progress and obstacles!'''

By direct contact with OLPC or by using the support gang mailing lists.

[x] I agree to pass on the laptop(s) to a local OLPC group or other interested contributors in case I do not have need for the laptop(s) anymore or in case my project progress stalls.

Revision as of 23:48, 19 August 2010

What is the XO 1.5 Media Effort?

The XO15ME is an effort started by me, Tiago Marques, to help create the media buzz that will be necessary for the new XO 1.5, if and when a G1G1 takes place.

Goals

To inexpensively advertise the new laptop as a viable alternative to the legions of laptops currently being sold, to a highly targeted audience that will be very interested in contributing to the project. Helping the media provide important feedback of what might be improved if there is interest in reaching a bigger audience in the consumer market.

How?

The first place to start divulging information is the Silicon Madness website[1], my two year old hardware news and reviews website that gets 30k visitors per month currently, being often linked by bigger names in the computer hardware media. The next step is to try and get other important, bigger websites to cover the XO 1.5 in more detail than ever before for the XO-1, starting by sites like Phoronix, a linux targeted hardware website, Anandtech, PC Perspective, Xbitlabs, etc. Phoronix, being a site covering Linux software, is full of developers and contributors that will be worth showing the new machine in full detail. The new machine, being able to boot not just the Sugar desktop but also a full Gnome environment, becomes an appropriate alternative to most netbooks on the market than the XO-1 ever was. I'd like to personally explain how an XO differs from the regular Windows install in things like Gnash vs Adobe Flash, why this is so and how to help the prospective user to be informed about how easy it is to fix this before they even have an XO. It is important to show that the XO 1.5 can be used for much that netbooks do today but with a bigger battery life and a daylight readable display, among other things. Suspend resume in ~150ms is something quite unknown in the media and it's something sure to raise some eyebrows. Showcasing the XO 1.5 running software like Hulu, Youtube and HD videos of major importance, if everything is able to run smoothly. Being green is also something to pursue and the XO 1.5 excels at that.

Published Posts

Contacts

Tiago Marques - www.tmarques.com/contact

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