Target Audience
From OLPC
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[edit] Intro
Created this page, because I felt there is a need for a centralized page for collecting thoughts about specific target audiences for users of the XO Laptop. Hopefully clarifying priorities and direction of efforts for development and problem resolutions. --IainD 13:01, 2 January 2008 (EST)
OLPC / XO Laptop is of course primarily about the children in impoverished areas which don't normally have access to technology. OLPC/XO Laptop is to assist them with a better education and brighter future.
Alas, with the start of the first Mass Production (MP) release, many more non-poverished children users have been added.
[edit] Audiences
Those users who may likely want to use or are using the XO Laptop or associated resources. (May want to expand in the future into non-users like associate press, investors, parents, uncles, grandparents ???)
[edit] General
- Children
- (2 to 16 years old)
- Impoverished countries
- (low or no technology resources)
- Developers
- (designing and implementing hardware/software/Activities)
- Linux enthusiasts
- (just because it's cool and new or different, or not MSFT)
- Supporters and promoters
- (not actual using on regular basis, but promotes the cause)
- Government Officials
- (helps connect finances, students, to laptops)
[edit] Specific
[edit] Children
(? what are actual market merchandising categories??)
- infants (0 to 18months) - drool, not many
- toddlers (1 to 2 years) - investigative, walk on it
- youth (2 to 6 years) - crayon users, is it slobber proof?
- elementary (6 to 12 years) - love the video recorder
- middle school (12 to 16 years) - can it play games?
- high school (16 to 18 years) - where's doom and facebook ?
[edit] Users of Impoverish countries
- (levels of need ?)
- Students
- Teachers
- Administrators
- Government officials
[edit] Developers
Common Target platform
- Sugar
- Python
- X-window
- Linux
- Learning software
- FOSS / OpenSource
[edit] Linux enthusiasts
- Those promoting Microsoft Windows alternatives
- OpenSource / FOSS supporters
[edit] Supporters and promoters
- Spreading the word about the cause
- All people who just want to know a bit more about the laptop
- Kids/novices - tutorials, self-tour, etc.
- Teachers/parents/adults/etc.
- 1st-tier tech support (site experts, server/internet connection maintainers, etc.)
- 2nd-tier support (server installers, troubleshooters/fixers, etc.) - people representing the organization(s) deploying the olpc program
[edit] Others
- Anyone else forgotten ?
[edit] REFERENCES
Some notes also available in the following locations:
- Design Fundamentals
- Technical Audiences for Manuals
- Similar information at Community_Building.

