G1G1 2008: Difference between revisions
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The Give One Get One program for 2008 ended on Dec 31. Thank you to everyone who participated! |
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Below is information from this program (for historic documentation). |
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One Laptop per Child is launching its second '''give 1 get 1''' (or '''Give One/Get One''') program starting '''November 17, 2008''', following last year's highly successful program. This year the delivery of the laptops in the USA will be handled through [http://amazon.com/xo Amazon.com]. |
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== Announcements == |
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The laptops will run [[8.2.0|the latest release]] of [[Sugar]] on a Linux-based Fedora Core operating system. (It will not dual-boot Windows and Linux, contrary to some reports.) For answers to frequently asked questions, and for other XO giving programs, see [[XO giving]] and the [[G1G1 FAQ]]. |
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Below is the announcement of the launch of Give One, Get One for 2008, which started in mid-November and ran through the end of the December. |
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== Details == |
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This year's give 1 get 1 campaign launches Nov 17. After this year it will become an on-going program. Amazon will be the distribution channel, and are providing their services at cost. You can see the developing OLPC storefront at http://Amazon.com/XO . The program details will be similar to those from last year's program: |
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$199 to give a laptop to a child in the developing world. |
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and/or |
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$399 to give a laptop to a child in the developing world and get a laptop. |
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The tagline for the campaign is "Give a Laptop. Get a Laptop. Change the World." We are focusing on sharing [[community media|images]] and [[educators|experiences]] from members of gen-XO, particularly from OLPC's largest deployments. This time last year, we were uncertain how our young project would fare under the demands and needs of large deployments. Today there are hundreds of thousands of children using their XOs every day, including over a quarter of all young students in Uruguay. A few days ago this wiki was slowed to a halt by a surge of interest from Uruguayan elementary schools browsing the wiki and looking for new [[activities]] to download -- over 20,000 of them visit the site every week. |
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You can help [[#Spread the word!|spread the word]]. We will be making a big splash on Nov 17 with PR and advertising to run in donated media across all media platforms: TV, Cinema, Radio, Print, and Out of Home. We want to supplement that with personal outreach over local community and social benefit groups interested in changing education and addressing the root of poverty around the world. Help us identify groups to contact; G1G1 is an opportunity for us to forge new alliances and seed new educational initiatives, at home and abroad, |
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Weekly meetings were planned about outreach and publicity to help reach groups that weren't reached in 2007 (and may not be by the mainstream media); see [[G1G1 meetings]] for more. |
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Materials and media for promotions are avaukable on the [[Community_media]] page and via our [[Flickr account|Flickr stream]] (http://flickr.com/photos/olpc). |
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: the announcement in '''[[G1G1 2008/text|plain text]]''' (for email distribution) |
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The promotion itself does not begin until Nov 17. We are setting up a mailing list for people who want to be reminded when it launches, and are planning for advertising to run for six weeks from Nov 17 to Dec 26, for the holiday giving season. |
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=== Give a Laptop, Get a Laptop, Change the World === |
|||
One Laptop per Child ran its second '''Give 1, Get 1''' ("G1G1") program from '''November 17, 2008''' to '''December 31, 2008''', following 2007's popular program, which supported the production of over 150,000 XOs. In 2008, the XO laptops shipped to donors through Amazon.com. <span class="plainlinks>[http://amazon.com/xo Amazon.com/XO]</span>. |
|||
The laptops generally ran the [[8.2.0|the latest release]] of [[Sugar]] on a Linux-based Fedora Core operating system. (Certainly not dual-booting Windows and Linux, contrary to some reports.) For answers to frequently asked questions, and for other XO giving programs, see [[XO giving]] and the [[G1G1 FAQ#Frequently_Asked_Questions|Give 1, Get 1 FAQ]]. For more about the XO see the [http://laptop.org/en/laptop/ laptop.org overview]. |
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Media and other materials are available from our [[community media]] page and our [http://flickr.com/photos/olpc Flickr stream]. If you have been involved with a deployment, please contribute your own. |
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* OLPC's Flickr photostream: http://flickr.com/photos/olpc |
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* Contribute & share media: http://wiki.laptop.org/go/Community_media |
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=== Details === |
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This year's Give 1, Get 1 campaign is now closed. [[http://amazon.com/xo Simply Give]] and [[http://laptop.org/givemany Give a School]] are on-going programs. Amazon being the fulfillment channel for Simply Give and for Give 1, Get 1, using OLPC storefront: http://amazon.com/xo |
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In addition to the United States, we were pleased to include Europe in the promotion this year. For more information, see http://wiki.laptop.org/go/XO_Giving/G1G1EU |
|||
The program details were similar to those from last year's program: |
|||
: $199 to give a laptop to a child in the developing world. |
|||
:: and/or |
|||
: $399 to give a laptop to a child in the developing world and get a laptop. |
|||
:: ''£275 (approximately €322) if ordering outside the USA, via amazon.co.uk'' |
|||
The tagline for the campaign was "Give a Laptop. Get a Laptop. Change the World." We are focusing on sharing [[community media|images]] and [[educators|experiences]] from members of gen-XO, particularly from OLPC's largest deployments. |
|||
This time last year, we were uncertain how our young project would fare under the demands and needs of large deployments. Today there are hundreds of thousands of children using their XOs every day, including over a quarter of all young students in Uruguay. A few days ago this wiki was overwhelmed by a surge of interest from Uruguayan elementary schools browsing the wiki and looking for new [[activities]] to download -- almost 10,000 of them visit the site each day. |
|||
You can help [[#Spread the word!|spread the word]]. We will be making a big splash with PR and advertising to run in donated media across all media platforms: TV, Cinema, Radio, Print, and Out of Home. We want to supplement that with personal outreach over local community and social benefit groups interested in changing education and addressing the root of poverty around the world. Help us identify groups to contact; G1G1 is an opportunity for us to forge new alliances and seed new educational initiatives, at home and abroad. |
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== |
=== Sites with OLPC presence === |
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General |
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* ... |
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Blogs and News |
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* OLPCNews |
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* Huffington Post (NN's blog page there) |
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Banners |
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* Amazon (visual presence) |
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Channels and accounts |
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* [http://flickr.com/olpc Flickr] |
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* [http://youtube.com/olpcfoundation Youtube] |
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* [http://myspace.com/olpc Myspace] |
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*: [http://www.myspace.com/index.cfm?fuseaction=impact Myspace Impact] (essays & editorial) |
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*: Videos & shoutout |
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* Facebook : Causes & group |
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*: Causes gift |
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== Ongoing projects == |
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Projects that you can contribute to: |
|||
=== Spread the word! === |
|||
Join our community mailing list, [http://lists.laptop.org/listinfo/grassroots grassroots@lists.laptop.org], to discuss how to get the word out about the new campaign. |
Join our community mailing list, [http://lists.laptop.org/listinfo/grassroots grassroots@lists.laptop.org], to discuss how to get the word out about the new campaign. |
||
=== Ongoing projects === |
|||
Blog it, add a comment about it to every article about OLPC and the XO. |
|||
Projects that need help: |
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* Social site updates -- Facebook, Twitter, MySpace : there are OLPC accounts on many of these sites which |
* Social site updates -- Facebook, [[Twitter]][http://twitter.com/OneLaptop], MySpace : there are OLPC accounts on many of these sites which need maintenance and regular updating. For instance some 2007-era [[badges]] and promotions need to be updated to link to the Amazon site. |
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* Viral marketing. Put http://www.amazon.com/xo in your e-mail signature. Mention G1G1 in blog posts. Comment on misinformed or incomplete articles online, and include the link and the date, Nov. 17. |
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;Sig: |
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Give One, Get One, from Nov. 17 http://wiki.laptop.org/go/G1G1_2008 |
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http://www.amazon.com/xo |
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=== Write about OLPC and local projects === |
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* Blog updates -- the relaunch of the campaign |
* [[Blog]] updates -- the relaunch of the campaign is beginning in earnest, and many people will want to know in advance. We have an official OLPC blog; ask if you want an account to blog, or post links to essays to suggest for inclusion. |
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* Art projects -- discussions on deviant art, flickr, photo.net and more. OLPC needs expressions of its cause and mission that do not rely on words; art is a universal language that speaks in ways that advertising can not. The [[OLPC:Design gang|design gang]] is helping to make great designs for web badges, swag and the OLPC sites, many of which are being revamped. We may also need material in specific sizes/formats for non-standard donated media (see below). |
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=== Create media === |
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* [[OLPC:Design gang|Art projects]] -- discussions on deviant art, Flickr, photo.net and more. OLPC needs expressions of its cause and mission that do not rely on words; art is a universal language that speaks in ways that advertising can not. The [[OLPC:Design gang|design gang]] is helping to make great designs for web badges, swag and the OLPC sites, many of which are being revamped. We may also need material in specific sizes/formats for non-standard donated media (see below). |
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* Donated media -- we can provide advertising materials for any media vehicles. |
* Donated media -- we can provide advertising materials for any media vehicles. OLPC does not have an advertising budget, but relies on donated media. If you have a friend who works at a magazine, a TV network, or just has an ad supported blog, ask if they will run a G1G1 ad. Note leads on the [[Talk:G1G1 2008|talk page]], or send them to <tt>aaron AT laptop.org</tt>. |
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* Media concepts -- Nothing is impossible. Ideas that take longer to create can be used when we launch similar programs in other parts of the world in the near future. |
* Media concepts -- Nothing is impossible. Ideas that take longer to create can be used when we launch similar programs in other parts of the world in the near future. |
||
=== Join our volunteer support teams === |
|||
* Tech/Learning/Volunteering Support -- If you enjoy directly helping other users, join our very active worldwide [[Support Gang]], by emailing <tt>holt AT laptop.org</tt> (include your phone number!) or submitting your ideas to <tt>volunteer AT laptop.org</tt>. |
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==See also== |
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; Support and manual: |
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: http://support.laptop.org |
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; [[Support FAQ]] |
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; [[ Support gang]] volunteers, who make it all happen |
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; [[XO Giving]] FAQ |
|||
: including speculation on participant countries. |
|||
; [[G1G1 2007]] |
|||
: information about the similar Give One, Get One program in 2007 |
|||
[[Category:Donation]] |
Latest revision as of 17:27, 23 December 2009
The Give One Get One program for 2008 ended on Dec 31. Thank you to everyone who participated!
Below is information from this program (for historic documentation).
Announcements
Below is the announcement of the launch of Give One, Get One for 2008, which started in mid-November and ran through the end of the December.
Weekly meetings were planned about outreach and publicity to help reach groups that weren't reached in 2007 (and may not be by the mainstream media); see G1G1 meetings for more.
- the announcement in plain text (for email distribution)
Give a Laptop, Get a Laptop, Change the World
One Laptop per Child ran its second Give 1, Get 1 ("G1G1") program from November 17, 2008 to December 31, 2008, following 2007's popular program, which supported the production of over 150,000 XOs. In 2008, the XO laptops shipped to donors through Amazon.com. Amazon.com/XO.
The laptops generally ran the the latest release of Sugar on a Linux-based Fedora Core operating system. (Certainly not dual-booting Windows and Linux, contrary to some reports.) For answers to frequently asked questions, and for other XO giving programs, see XO giving and the Give 1, Get 1 FAQ. For more about the XO see the laptop.org overview.
Media and other materials are available from our community media page and our Flickr stream. If you have been involved with a deployment, please contribute your own.
- OLPC's Flickr photostream: http://flickr.com/photos/olpc
- Contribute & share media: http://wiki.laptop.org/go/Community_media
Details
This year's Give 1, Get 1 campaign is now closed. [Simply Give] and [Give a School] are on-going programs. Amazon being the fulfillment channel for Simply Give and for Give 1, Get 1, using OLPC storefront: http://amazon.com/xo
In addition to the United States, we were pleased to include Europe in the promotion this year. For more information, see http://wiki.laptop.org/go/XO_Giving/G1G1EU
The program details were similar to those from last year's program:
- $199 to give a laptop to a child in the developing world.
- and/or
- $399 to give a laptop to a child in the developing world and get a laptop.
- £275 (approximately €322) if ordering outside the USA, via amazon.co.uk
The tagline for the campaign was "Give a Laptop. Get a Laptop. Change the World." We are focusing on sharing images and experiences from members of gen-XO, particularly from OLPC's largest deployments.
This time last year, we were uncertain how our young project would fare under the demands and needs of large deployments. Today there are hundreds of thousands of children using their XOs every day, including over a quarter of all young students in Uruguay. A few days ago this wiki was overwhelmed by a surge of interest from Uruguayan elementary schools browsing the wiki and looking for new activities to download -- almost 10,000 of them visit the site each day.
You can help spread the word. We will be making a big splash with PR and advertising to run in donated media across all media platforms: TV, Cinema, Radio, Print, and Out of Home. We want to supplement that with personal outreach over local community and social benefit groups interested in changing education and addressing the root of poverty around the world. Help us identify groups to contact; G1G1 is an opportunity for us to forge new alliances and seed new educational initiatives, at home and abroad.
Sites with OLPC presence
General
- ...
Blogs and News
- OLPCNews
- Huffington Post (NN's blog page there)
Banners
- Amazon (visual presence)
Channels and accounts
- Myspace
- Myspace Impact (essays & editorial)
- Videos & shoutout
- Facebook : Causes & group
- Causes gift
Ongoing projects
Projects that you can contribute to:
Spread the word!
Join our community mailing list, grassroots@lists.laptop.org, to discuss how to get the word out about the new campaign.
Blog it, add a comment about it to every article about OLPC and the XO.
- Social site updates -- Facebook, Twitter[1], MySpace : there are OLPC accounts on many of these sites which need maintenance and regular updating. For instance some 2007-era badges and promotions need to be updated to link to the Amazon site.
- Viral marketing. Put http://www.amazon.com/xo in your e-mail signature. Mention G1G1 in blog posts. Comment on misinformed or incomplete articles online, and include the link and the date, Nov. 17.
- Sig
Give One, Get One, from Nov. 17 http://wiki.laptop.org/go/G1G1_2008 http://www.amazon.com/xo
Write about OLPC and local projects
- Blog updates -- the relaunch of the campaign is beginning in earnest, and many people will want to know in advance. We have an official OLPC blog; ask if you want an account to blog, or post links to essays to suggest for inclusion.
Create media
- Art projects -- discussions on deviant art, Flickr, photo.net and more. OLPC needs expressions of its cause and mission that do not rely on words; art is a universal language that speaks in ways that advertising can not. The design gang is helping to make great designs for web badges, swag and the OLPC sites, many of which are being revamped. We may also need material in specific sizes/formats for non-standard donated media (see below).
- Donated media -- we can provide advertising materials for any media vehicles. OLPC does not have an advertising budget, but relies on donated media. If you have a friend who works at a magazine, a TV network, or just has an ad supported blog, ask if they will run a G1G1 ad. Note leads on the talk page, or send them to aaron AT laptop.org.
- Media concepts -- Nothing is impossible. Ideas that take longer to create can be used when we launch similar programs in other parts of the world in the near future.
Join our volunteer support teams
- Tech/Learning/Volunteering Support -- If you enjoy directly helping other users, join our very active worldwide Support Gang, by emailing holt AT laptop.org (include your phone number!) or submitting your ideas to volunteer AT laptop.org.
See also
- Support and manual
- http://support.laptop.org
- Support gang volunteers, who make it all happen
- XO Giving FAQ
- including speculation on participant countries.
- G1G1 2007
- information about the similar Give One, Get One program in 2007